Alibaba’s Freshippo Shows How It Harnesses Tech To Combat Climate Change at COP28
- Freshippo helps peach farmers cut losses from natural disasters and increase revenue by $168/mu
- The grocer is also reducing the impact on Asian elephants from farmers cutting rubber
Alibaba Group’s high-tech grocer Freshippo showcased how technology can help farmers harness technology to combat climate change at COP28.
Technology can support farmers in addressing the effects of climate change by improving the choice of seed types, plant protection, harvesting and transport of food.